People Development

PT Bina San Prima

PT BINA SAN PRIMA is national health care, consumer product and raw materials distributor, founded in 1994 with service oriented management to both Customers and Principals, to ensure high quality of service being rendered simultaneously. It's head Office is located in Bandung, Indonesia, and operates a network of 45 branches, 36 depos, and 19 subdistributors by 2021 throughout Indonesia. This broad distribution network has helped PT Bina San Prima's success in gaining trust to distribute products from several Reputable Principals. PT Bina San Prima is well managed by a Professional Executive team lead by the President Commissioner, Mr.Drs.Jahja Santoso,Pharmacist The Executive Team include three Executive at the Director level who are in charge of Operational, Sales and Finance & Accounting.The Top Management is supported by several able middle Managers with back-ground in majorcompanies and well educated.


To be The Favorite Best Distribution and Trading Company, especially in service throught solid and professional management, to provide significant added value for the benefit of our Customers and Principals.


  1. To continually improve our Distribution mana-gement to achieve Good Distribution Practice based on Information System.
  2. Strengthen our network and Field Force Coverage.
  3. Taking Care of our Principal’s Product Growth in Term of Availability and Sales Value.

Competitive Advantages :

  • Strong Financial Backup
  • Service Oriented Management To Both Customers and Principal
  • Nationwide Distribution Network
  • Most Branch Offices Are Located at Prime Location
  • Professionally Managed
  • Strong Field Forces
  • Excellent Coverage
  • Computer Integrated Information System
  • Sole Distributor for Ethical Market Leader Products and Many Customer Products

People Development

People development to enhance Human Resources Competency is become our main concern to face rapidly business competition. Starting with Training Need Analysis (TNA) we provide appropriate training program for new and existing employee through KSA, Field Job Training and E-Learning method.Training results will be measured effectively by applying Training Evaluation based on Continuous Improvement Method.

  • Strong Analitycal Thinking
  • Innovative and Creative Thinking
  • Strong Business and Marketing Passion
  • Good Negotiation Skills
  • Good Presentation and Communication Skills
  • Detailed Focus
  • Enthusiastic Person and Strong Motivation
  • Target Oriented.
  • Able To Work In High Speed Condition
  • Leadership Skills
  • Good Team Player
  • Adaptable Ability
  • Wholehearted Person and Risk Taking
  • Able To Work In Under Pressure
  • Able To Work In Minimum Control.